Question 1

CSFs and KPIs are the two core metrics used within a business to track progress or success. What is the relationship between CSFs and KPIs?

Accepted Answer

A)   CSFs are business strategy elements whereas KPIs measure the progress of the CSFs.
B)   CSFs build the business environment whereas KPIs explain how to build the CSFs.
C)   KPIs are used first whereas CSFs are applied after.
D)   KPIs promote employees on their performance whereas CSFs demote employees based on their performance level.E) A) and D)
F) None of the above

Question 2

Which of the following includes the roles and responsibilities of the CDO?

Accepted Answer

A)   Determining the types of information the enterprise will capture, retain, analyze, and share
B)   Ensuring the ethical and legal use of information within a company
C)   Ensuring the security of business systems and developing strategies and safeguards against attacks by hackers and viruses
D)   Ensuring that MIS strategically aligns with business goals and objectivesE) A) and B)
F) C) and D)

Question 3

Metrics are temporary activities a company undertakes to create a unique product, service, or result.

Accepted Answer

A) True 
 B)False  False

Question 4

Effectiveness MIS metrics measure the impact MIS has on business processes and activities, including customer satisfaction and customer conversion rates.

Accepted Answer

A) True 
 B)False

Question 5

Jerry Berg works for Smith Electric as a corporate lawyer and part of his duties are to ensure the ethical and legal use of information within the company. Which of the following represents Jerry's role at Smith Electric?

Accepted Answer

A)   Chief knowledge officer (CKO) 
B)   Chief privacy officer (CPO) 
C)   Chief technology officer (CTO) 
D)   Chief information officer (CIO) E) A) and D)
F) B) and D)

Question 6

Who is responsible for collecting, maintaining, and distributing company knowledge?

Accepted Answer

A)   Chief knowledge officer (CKO) 
B)   Chief privacy officer (CPO) 
C)   Chief technology officer (CTO) 
D)   Chief information officer (CIO) E) A) and C)
F) B) and C)

Question 7

Which of the following includes the roles and responsibilities of the CIO?

Accepted Answer

A)   Ensuring the speed, accuracy, availability, and reliability of the MIS
B)   Ensuring the ethical and legal use of information within a company
C)   Ensuring the security of business systems and developing strategies and safeguards against attacks by hackers and viruses
D)   Ensuring that MIS strategically aligns with business goals and objectivesE) A) and D)
F) A) and C) D

Question 8

Key performance indicators are the metrics a company uses to evaluate progress toward critical success factors. Which of the following represents a key performance indicator?

Accepted Answer

A)   High-quality products
B)   Reduction in product costs
C)   Percentage of help desk calls answered in the first minute
D)   Hiring of the best business professionalsE) C) and D)
F) A) and B)

Question 9

Which of the following is a common approach to closing an MIS skills gap?

Accepted Answer

A)   Social recruiting
B)   Off-site training
C)   Mentoring services
D)   All of theseE) A) and D)
F) A) and C)

Question 10

The chief technology officer (CTO) is responsible for ensuring the security of business systems and developing strategies and safeguards against attacks from hackers and viruses.

Accepted Answer

A) True 
 B)False

Question 11

Which of the following is not a common approach to closing an MIS skills gap?

Accepted Answer

A)   Social recruiting
B)   Off-site training
C)   Competitive salary
D)   Mentoring servicesE) A) and C)
F) None of the above

Question 12

The chief data officer (CDO) is responsible for determining the types of information the enterprise will capture, retain, analyze, and share.

Accepted Answer

A) True 
 B)False

Question 13

The balanced scorecard views the organization from four perspectives, and users should develop metrics, collect data, and analyze their business relative to each of these perspectives. Which of the following is not one of the four perspectives in the balanced scorecard?

Accepted Answer

A)   The leading perspective
B)   The internal business process perspective
C)   The customer perspective
D)   The financial perspectiveE) B) and C)
F) A) and B)

Question 14

Market share measures a firm's external performance relative to that of its competitors. Which of the following represents how a firm measures market share?

Accepted Answer

A)   Multiplying the firm's sales by the industries total sales
B)   Dividing the firm's sales by the total market sales for the entire industry
C)   Subtracting your competitors' sales from your total sales
D)   Subtracting the industry's total sales from the firm's total salesE) C) and D)
F) B) and D)

Question 15

Which of the following includes the roles and responsibilities of the CTO?

Accepted Answer

A)   Ensuring the speed, accuracy, availability, and reliability of the MIS
B)   Ensuring the ethical and legal use of information within a company
C)   Ensuring the security of business systems and developing strategies and safeguards against attacks by hackers and viruses
D)   Ensuring that MIS strategically aligns with business goals and objectivesE) C) and D)
F) A) and C)

Question 16

There is a rule for how many metrics, out of the hundreds of possible CRM metrics, should be tracked and analyzed at any given management level. What is the rule?

Accepted Answer

A)   Best practice is to track and analyze no more than two (plus or minus two)  metrics.
B)   Best practice is to track and analyze no more than five (plus or minus two)  metrics.
C)   Best practice is to track and analyze no more than seven (plus or minus two)  metrics.
D)   None of these, as it depends on the type of industry.E) A) and B)
F) C) and D) C

Question 17

Closing the MIS skills gap by aligning the current workforce with potential future business needs is a simple proposition.

Accepted Answer

A) True 
 B)False

Question 18

Key performance indicators can focus on external and internal measurements.

Accepted Answer

A) True 
 B)False

Question 19

What is a count of the number of people who visit one site and click on an advertisement that takes them to the site of the advertiser?

Accepted Answer

A)   Click-through
B)   Cookie
C)   Banner ad
D)   InteractivityE) C) and D)
F) None of the above

Question 20

A project is a temporary activity a company undertakes to create a unique product, service, or result.

Accepted Answer

A) True 
 B)False

Exam 4: Measuring the Success of Strategic Initiatives

CSFs and KPIs are the two core metrics used within a business to track progress or success. What is the relationship between CSFs and KPIs?

Correct AnswerverifiedShow Answer

Which of the following includes the roles and responsibilities of the CDO?

Correct AnswerverifiedShow Answer

Metrics are temporary activities a company undertakes to create a unique product, service, or result.

Correct AnswerverifiedFalse

Effectiveness MIS metrics measure the impact MIS has on business processes and activities, including customer satisfaction and customer conversion rates.

Correct AnswerverifiedShow Answer

Jerry Berg works for Smith Electric as a corporate lawyer and part of his duties are to ensure the ethical and legal use of information within the company. Which of the following represents Jerry's role at Smith Electric?

Correct AnswerverifiedShow Answer

Who is responsible for collecting, maintaining, and distributing company knowledge?

Correct AnswerverifiedShow Answer

Which of the following includes the roles and responsibilities of the CIO?

Correct AnswerverifiedD

Key performance indicators are the metrics a company uses to evaluate progress toward critical success factors. Which of the following represents a key performance indicator?

Correct AnswerverifiedShow Answer

Which of the following is a common approach to closing an MIS skills gap?

Correct AnswerverifiedShow Answer

The chief technology officer (CTO) is responsible for ensuring the security of business systems and developing strategies and safeguards against attacks from hackers and viruses.

Correct AnswerverifiedShow Answer

Which of the following is not a common approach to closing an MIS skills gap?

Correct AnswerverifiedShow Answer

The chief data officer (CDO) is responsible for determining the types of information the enterprise will capture, retain, analyze, and share.

Correct AnswerverifiedShow Answer

The balanced scorecard views the organization from four perspectives, and users should develop metrics, collect data, and analyze their business relative to each of these perspectives. Which of the following is not one of the four perspectives in the balanced scorecard?

Correct AnswerverifiedShow Answer

Market share measures a firm's external performance relative to that of its competitors. Which of the following represents how a firm measures market share?

Correct AnswerverifiedShow Answer

Which of the following includes the roles and responsibilities of the CTO?

Correct AnswerverifiedShow Answer

There is a rule for how many metrics, out of the hundreds of possible CRM metrics, should be tracked and analyzed at any given management level. What is the rule?

Correct AnswerverifiedC

Closing the MIS skills gap by aligning the current workforce with potential future business needs is a simple proposition.

Correct AnswerverifiedShow Answer

Key performance indicators can focus on external and internal measurements.

Correct AnswerverifiedShow Answer

What is a count of the number of people who visit one site and click on an advertisement that takes them to the site of the advertiser?

Correct AnswerverifiedShow Answer

A project is a temporary activity a company undertakes to create a unique product, service, or result.

Correct AnswerverifiedShow Answer

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False

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D

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C

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