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The reason the substitution effect works to encourage a consumer to buy less of a product when its price increases is that


A) the real income of the consumer has been increased.
B) the real income of the consumer has been decreased.
C) the product is now relatively more expensive than it was before.
D) other products are now relatively more expensive than they were before.

E) B) and C)
F) A) and D)

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Indifference curve analysis


A) presumes, as does utility analysis, that satisfaction is numerically measurable.
B) presumes, unlike utility analysis, that satisfaction is numerically measurable.
C) presumes only that the consumer can say one combination of two goods yields more or less utility than some other combination.
D) is in conflict with the idea of a downsloping demand curve.

E) B) and C)
F) A) and D)

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Diminishing marginal utility explains why


A) the income effect exceeds the substitution effect.
B) the substitution effect exceeds the income effect.
C) supply curves are upsloping.
D) demand curves are downsloping.

E) None of the above
F) All of the above

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If the price of product X rises, then the resulting decline in the amount purchased will


A) necessarily increase the consumer's total utility from his total purchases.
B) increase the marginal utility of the last unit consumed of this good.
C) increase the total utility from purchases of this good.
D) reduce the marginal utility of the last unit consumed of this good.

E) C) and D)
F) All of the above

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A consumer with a fixed income will maximize utility when each good is purchased in amounts such that the


A) total utility is the same for each good.
B) marginal utility of each good is maximized.
C) marginal utility per dollar spent is the same for all goods.
D) marginal utility per dollar spent is maximized for each good.

E) B) and D)
F) A) and B)

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When a consumer shifts purchases from product X to product Y, the marginal utility of


A) X falls and the marginal utility of Y rises.
B) X rises and the marginal utility of Y falls.
C) both X and Y rises.
D) both X and Y falls.

E) B) and D)
F) None of the above

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When total utility reaches a maximum, then marginal utility is


A) increasing.
B) decreasing.
C) at a minimum.
D) equal to zero.

E) A) and C)
F) B) and D)

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Children who dislike Brussels sprouts exemplify the notion that the marginal utility of Brussels sprouts is


A) zero.
B) negative.
C) positive, but decreasing.
D) less than the total utility.

E) None of the above
F) A) and C)

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The substitution effect


A) is generally so weak that its effect cannot be predicted.
B) for an increase in the relative price of a good is sometimes positive but sometimes negative.
C) measures the change in the quantity demanded of a good from a change in its relative price.
D) measures the change in the quantity of a good demanded brought about by a change in real income associated with a change in the price of the good.

E) All of the above
F) A) and B)

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To the average consumer, the marginal utility of a second copy of today's newspaper is


A) constant.
B) increasing.
C) close to zero.
D) close to one.

E) All of the above
F) C) and D)

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According to economists, gift registries, returning gifts for cash refunds, and "recycling gifts"


A) are inefficient because the time spent in these activities is never worth the benefit recipients receive from doing them.
B) are equally efficient because the recipient gets exactly what he wants.
C) are more efficient than if givers simply gave cash gifts.
D) increase the efficiency of gift-giving because they allow the recipient to consume goods that provide greater utility and transfer away those goods that are less satisfying.

E) None of the above
F) All of the above

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The satisfaction or pleasure one gets from consuming a good or service is called


A) price.
B) utility.
C) income.
D) profits.

E) All of the above
F) None of the above

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The marginal utility of leisure time appears to


A) bethe same even for people with widely different incomes.
B) beexempt from the law of diminishing marginal utility.
C) increase as the quantity of available leisure time decreases.
D) equal zero for successful business executives.

E) None of the above
F) B) and C)

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The consumer will select that point on the budget line which puts him or her on the highest attainable indifference curve.

A) True
B) False

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Mrs.Arnold is spending all her money income by buying bottles of soda and bags of pretzels in such amounts that the marginal utility of the last bottle is 60 utils and the marginal utility of the last bag is 30 utils.The prices of soda and pretzels are $0.60 per bottle and $0.40 per bag, respectively.It can be concluded that


A) the two commodities are substitute goods.
B) Mrs.Arnold should spend more on pretzels and less on soda.
C) Mrs.Arnold should spend more on soda and less on pretzels.
D) Mrs.Arnold is buying soda and pretzels in the utility-maximizing amounts.

E) A) and D)
F) None of the above

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Which of the following defines marginal utility?


A) the change in total utility divided by the price of a product
B) the maximum amount of satisfaction from consuming a product
C) the total satisfaction derived from a certain amount of the product
D) the additional satisfaction from consuming one more unit of a product

E) B) and C)
F) A) and D)

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Assume the price of product Y (the quantity of which is plotted on the vertical axis) is initially $15 and the price of X (the quantity of which is plotted on the horizontal axis) is initially $3.Assume money income is initially $60.If the prices of Y and X now increase to $30 and $6, respectively, and money income increases to $120, then the budget line will


A) shift rightward and become steeper.
B) shift rightward and become flatter.
C) shift rightward, but its slope will not change.
D) be unchanged.

E) A) and C)
F) B) and C)

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In drawing a particular budget line, money income and the prices of the two products are fixed.

A) True
B) False

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When the price of a product falls for a normal good, the


A) income and substitution effects will encourage consumers to purchase more of the product.
B) income and substitution effects will encourage consumers to purchase less of the product.
C) substitution effect will encourage consumers to purchase less of the product, and the income effect will encourage them to purchase more.
D) substitution effect will encourage consumers to purchase more of the product, and the income effect will encourage them to purchase less.

E) None of the above
F) A) and D)

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You can drive from Kansas City to St.Louis in five hours.You can fly between the cities in two hours.The price of an airline ticket is $150.The cost of driving between the cities is $50.About what hourly wage would make the "full" cost of driving equal the "full" cost of flying, where "full" cost includes the value of time?


A) $17
B) $21
C) $29
D) $33

E) A) and B)
F) All of the above

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