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Many economists view technological advance as mainly a response to profit opportunities arising within a capitalist economy, and not some random external force.

A) True
B) False

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The first commercial introduction of transparent tape is an example of


A) innovation.
B) invention.
C) creative destruction.
D) diffusion.

E) A) and D)
F) None of the above

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A "fast-second strategy" means that a dominant firm in an industry


A) uses just-in-time inventory control methods to speed production.
B) cuts the development time for the introduction of a new product.
C) lets smaller firms initiate new products and then quickly imitates the success.
D) merges with the second largest firm in the industry to gain a larger market share.

E) All of the above
F) C) and D)

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In choosing between an old reliable product and a new attractive product, the consumer will


A) always buy the product with the lower price.
B) always buy the product with the higher MU.
C) buy the one with the higher MU-to-P ratio.
D) buy the one with the lower MU-to-P ratio.

E) B) and C)
F) A) and B)

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Technological advance may lead to new monopolies and may also destroy existing monopolies.

A) True
B) False

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Creative destruction may either increase or reduce competition, depending on whether the innovation is done by start-up firms or existing dominant firms.

A) True
B) False

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The inverted-U theory suggests that R&D effort is strongest in very high concentration industries.

A) True
B) False

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The discovery of a product or process through the use of imagination, ingenious thinking, and experimentation is


A) process innovation.
B) product innovation.
C) invention.
D) imitation.

E) A) and C)
F) A) and D)

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Process innovation is represented as a downward shift in a firm's total product curve and its average total cost curve.

A) True
B) False

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Fast-second strategies are more likely to be used by


A) dominant firms than by start-up firms.
B) pure competitors rather than by oligopolists.
C) start-up firms rather than by existing firms.
D) entrepreneurs rather than by corporations.

E) None of the above
F) All of the above

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Suppose that a firm's legal staff concludes that a new production process that the firm is developing is patentable. Graphically, this new information would shift the firm's expected-rate-of-return curve on R&D to the


A) right and reduce its optimal amount of R&D.
B) right and increase its optimal amount of R&D.
C) left and increase its optimal amount of R&D.
D) left and reduce its optimal amount of R&D.

E) All of the above
F) B) and C)

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Technological advance improves productive efficiency by


A) lowering average total cost.
B) increasing marginal utility.
C) enhancing monopoly power.
D) giving society a more-preferred mix of goods and services.

E) All of the above
F) A) and D)

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Invention and innovation are not the same; innovation tends be derived from invention.

A) True
B) False

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  Refer to the data for a consumer whose income = $12. Assume new product Z is introduced. How many units of Z will this consumer buy, given his or her $12 budget? A) 6 units B) 4 units C) 2 units D) 0 units Refer to the data for a consumer whose income = $12. Assume new product Z is introduced. How many units of Z will this consumer buy, given his or her $12 budget?


A) 6 units
B) 4 units
C) 2 units
D) 0 units

E) None of the above
F) C) and D)

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The retained earnings that corporations often use to finance R&D are also known as


A) venture capital.
B) undistributed profits.
C) dividends.
D) mutual funds.

E) A) and C)
F) B) and C)

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A legal protection for taking the lead in innovation is


A) brand names.
B) trade secrets.
C) copyright.
D) mergers.

E) B) and D)
F) None of the above

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When entrepreneurs use their own personal savings to finance the R&D for their new venture, the marginal cost of financing is zero.

A) True
B) False

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Kara's Kettles, Inc. has developed a new and improved type of cookware. Alex, a typical consumer, will necessarily purchase Kara's new product if his MU/ P for the new cookware exceeds that of competing products.

A) True
B) False

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Assume that a consumer purchases a combination of products. Product A is an old and reliable product. Product B is a new and appealing product. The MU โ‚ /P โ‚ = 40 and MU แตฆ /P แตฆ = 45. To maximize utility without spending more money, the consumer should


A) purchase less of A and more of B.
B) purchase more of B and less of A.
C) purchase more of both A and B.
D) make no change in A and B.

E) None of the above
F) C) and D)

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A firm decides to make a $40 million expenditure on research and development that will create a new product. This product is expected to generate a one-time increase in the firm's revenues by a total of $150 million a year later. The firm also estimates that the production cost of the new product will be $107 million, also realized one year after the initial R&D expenditure. What is the expected rate of return on this research and development expenditure?


A) 12.5 percent
B) 9.3 percent
C) 7.5 percent
D) 28.7 percent

E) None of the above
F) C) and D)

Correct Answer

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