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A competitive firm will maximize profits at that output at which


A) total revenue exceeds total cost by the greatest amount.
B) total revenue and total cost are equal.
C) price exceeds average total cost by the largest amount.
D) the difference between marginal revenue and price is at a maximum.

E) A) and B)
F) None of the above

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  The firm represented in this diagram, which gives short-run data, is selling under conditions of A) pure monopoly. B) pure competition. C) monopolistic competition. D) oligopoly. The firm represented in this diagram, which gives short-run data, is selling under conditions of


A) pure monopoly.
B) pure competition.
C) monopolistic competition.
D) oligopoly.

E) A) and D)
F) A) and C)

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In pure competition, a competitive firm's supply curve is that section of its marginal cost curve above ATC, and at any price below the average cost, the firm will produce nothing.

A) True
B) False

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  At output level H in the provided graph, the area A) 0 CGH represents the firm's total cost of production. B) ACGE represents the firm's economic profit. C) 0 AEH represents the firm's economic profit. D) BCGF represents the firm's total fixed cost of production. At output level H in the provided graph, the area


A) 0 CGH represents the firm's total cost of production.
B) ACGE represents the firm's economic profit.
C) 0 AEH represents the firm's economic profit.
D) BCGF represents the firm's total fixed cost of production.

E) C) and D)
F) B) and C)

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The lowest point on a purely competitive firm's short-run supply curve corresponds to


A) the minimum point on its ATC curve.
B) the minimum point on its AVC curve.
C) the minimum point on its AFC curve.
D) the minimum point on its MC curve.

E) C) and D)
F) A) and B)

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  The accompanying graph shows the cost curves for a competitive firm. If the market price of the product is $1.05 per unit, then the firm will produce how many units in the short run? A) between 0 and 15 B) between 15 and 20 C) between 20 and 35 D) above 35 The accompanying graph shows the cost curves for a competitive firm. If the market price of the product is $1.05 per unit, then the firm will produce how many units in the short run?


A) between 0 and 15
B) between 15 and 20
C) between 20 and 35
D) above 35

E) A) and B)
F) None of the above

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If a purely competitive firm is producing a level of output where the marginal revenue is less than the marginal cost, then its profits must be negative.

A) True
B) False

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The fact that a purely competitive firm's total revenue curve is linear and upsloping to the right implies that


A) product price increases as output increases.
B) product price decreases as output increases.
C) product price is constant at all levels of output.
D) marginal revenue declines as more output is produced.

E) B) and C)
F) A) and B)

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In which two market models would advertising be used most often?


A) pure competition and monopolistic competition
B) pure competition and pure monopoly
C) monopolistic competition and oligopoly
D) pure monopoly and oligopoly

E) All of the above
F) B) and C)

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  Refer to the accompanying diagram. The firm will shut down at any price less than A) P₁. B) P₂. C) P₃. D) P₄. Refer to the accompanying diagram. The firm will shut down at any price less than


A) P₁.
B) P₂.
C) P₃.
D) P₄.

E) A) and B)
F) A) and C)

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The short-run supply curve of a purely competitive producer is based primarily on its


A) AVC curve.
B) ATC curve.
C) AFC curve.
D) MC curve.

E) B) and C)
F) B) and D)

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  The firm represented by the diagram would maximize its profit where A) curves (2) and (1) intersect. B) curve (1) touches the horizontal axis for the second time. C) the vertical distance between curves (3) and (4) is the greatest. D) curves (3) and (4) intersect. The firm represented by the diagram would maximize its profit where


A) curves (2) and (1) intersect.
B) curve (1) touches the horizontal axis for the second time.
C) the vertical distance between curves (3) and (4) is the greatest.
D) curves (3) and (4) intersect.

E) C) and D)
F) None of the above

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  The accompanying table gives cost data for a firm that is selling in a purely competitive market. At 3 units of output, total variable cost is ____ and total cost is ____. A) $20; $70 B) $60; $210 C) $20; $210 D) $60; $350 The accompanying table gives cost data for a firm that is selling in a purely competitive market. At 3 units of output, total variable cost is ____ and total cost is ____.


A) $20; $70
B) $60; $210
C) $20; $210
D) $60; $350

E) A) and B)
F) A) and D)

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  At P ₃ in the accompanying diagram, this firm will A) produce 14 units and realize an economic profit. B) produce 62 units and earn only a normal profit. C) produce 40 units and incur a loss. D) shut down in the short run. At P ₃ in the accompanying diagram, this firm will


A) produce 14 units and realize an economic profit.
B) produce 62 units and earn only a normal profit.
C) produce 40 units and incur a loss.
D) shut down in the short run.

E) B) and C)
F) A) and D)

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An industry comprising 50 firms, each with about 2 percent of the total market for a differentiated product, is an example of


A) monopolistic competition.
B) oligopoly.
C) pure monopoly.
D) pure competition.

E) A) and B)
F) A) and C)

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  In a typical graph for a purely competitive firm, at the point where the total cost and total revenue curves intersect, the firm A) earns some economic profit. B) suffers some economic loss. C) earns some normal profit. D) suffers some accounting loss. In a typical graph for a purely competitive firm, at the point where the total cost and total revenue curves intersect, the firm


A) earns some economic profit.
B) suffers some economic loss.
C) earns some normal profit.
D) suffers some accounting loss.

E) All of the above
F) A) and B)

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A firm sells a product in a purely competitive market. The marginal cost of the product at the current output is $4.00 and the market price is $4.50. What should the firm do?


A) shut down if the minimum possible average variable cost is below $4.50
B) decrease output if the minimum possible average variable cost is below $4.50
C) increase output if the minimum possible average variable cost is below $4.50
D) increase output if the minimum possible average variable cost is above $4.50

E) B) and D)
F) C) and D)

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Which of the following is not a basic market model?


A) pure competition
B) free enterprise
C) oligopoly
D) monopoly

E) A) and B)
F) A) and C)

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If at the MC = MR output, AVC exceeds price,


A) new firms will enter this industry.
B) the firm should produce the MC = MR output and realize an economic profit.
C) some firms should shut down in the short run.
D) the firm should expand its plant.

E) A) and C)
F) B) and D)

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  Curve (2) in the diagram is a purely competitive firm's A) total cost curve. B) total revenue curve. C) marginal revenue curve. D) total economic profit curve. Curve (2) in the diagram is a purely competitive firm's


A) total cost curve.
B) total revenue curve.
C) marginal revenue curve.
D) total economic profit curve.

E) B) and C)
F) B) and D)

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