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verified
True/False
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Multiple Choice
A) Information
B) Business intelligence
C) Competitive intelligence
D) Data
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Multiple Choice
A) Cost advantages
B) Damaged reputation
C) New markets
D) Improved marketing campaigns
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Multiple Choice
A) Explode into the market with an overflow of the product.
B) Contemplate other products to introduce at the same time in this new market.
C) Compare the competitor's prices and offer his product lower in this new market.
D) Not introduce the product because all Five Forces are strong and this would be a highly risky business strategy.
Correct Answer
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Multiple Choice
A) Chief executive officer (CEO)
B) Chief security officer (CSO)
C) Chief procurement officer (CPO)
D) Chief technology officer (CTO)
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Multiple Choice
A) Inbound activities
B) Marketing and sales
C) Firm infrastructure
D) Finance and sales
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True/False
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True/False
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Multiple Choice
A) Marketing
B) Sales
C) Finance
D) Operations Management
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Multiple Choice
A) Internal,helpful
B) Internal,harmful
C) External,helpful
D) External,harmful
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True/False
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Multiple Choice
A) Milk and eggs
B) Managing a team
C) Selling groceries
D) All of these choices
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True/False
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Multiple Choice
A) MIS equals business success.
B) MIS equals business innovation.
C) MIS represents business success and innovation.
D) MIS enables business success and innovation.
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Multiple Choice
A) Acquiring the new technology
B) Copying the business operations
C) Hiring away key employees
D) Carrying large product inventories
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Multiple Choice
A) Established record labels like EMI,Sony,Universal
B) Independent record labels
C) Game systems like Wii,social networks like Facebook
D) Taylor Swift,Beyoncé,The Beatles,The Stones
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True/False
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Essay
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View Answer
Multiple Choice
A) The ability of buyers to affect the price they must pay for an item
B) The suppliers' ability to influence the prices they charge for supplies (including materials,labor,and services)
C) High when it is easy for new competitors to enter a market and low when there are significant entry barriers to joining a market
D) High when there are many alternatives to a product or service and low when there are few alternatives from which to choose
Correct Answer
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