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What includes activities that govern the flow of tangible,physical materials through the supply chain such as shipping,transport,distribution,and warehousing?


A) Procurement
B) Logistics
C) Materials management
D) Bullwhip effect

E) A) and C)
F) All of the above

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What maintains customer contact information and identifies prospective customers for future sales?


A) Sales management CRM system
B) Contact management CRM system
C) Opportunity management CRM system
D) Sales force automation CRM system

E) A) and B)
F) C) and D)

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What is customer order cycle time?


A) An unfilled customer order for a product that is out of stock
B) The time it takes to manufacture a product and deliver it to the retailer
C) The agreed upon time between the purchase of a product and the delivery of the product
D) The frequency of inventory replacement

E) A) and B)
F) A) and C)

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What is selling chain management?


A) Enables an organization to react more quickly to resolve supply chain issues
B) Applies technology to the activities in the order life cycle from inquiry to sale
C) Allows an organization to reduce the cost and time required during the design process of a product
D) Helps organizations reduce their investment in inventory while improving customer satisfaction through product availability

E) B) and D)
F) None of the above

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What are the primary business benefits of an ERP system?


A) Sales forecasts,sales strategies,and marketing campaigns
B) Market demand,resource and capacity constraints,and real-time scheduling
C) Forecasting,planning,purchasing,material management,warehousing,inventory,and distribution
D) All of these choices

E) A) and C)
F) None of the above

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Materials management is the purchasing of goods and services to meet the needs of the supply chain.

A) True
B) False

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What is supply chain management (SCM) ?


A) The management of information flows between and among activities in a supply chain to maximize total supply chain effectiveness and corporate profitability
B) Takes information entered into a given system and sends it automatically to all downstream systems and processes
C) A means of managing all aspects of a customer's relationship with an organization to increase customer loyalty and retention and an organization's profitability
D) Connects the plans,methods,and tools aimed at integrating separate enterprise system

E) C) and D)
F) B) and C)

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What is it called when distorted product-demand information ripples from one partner to the next throughout the supply chain?


A) Bullwhip effect
B) Demand planning systems
C) Supply chain planning systems
D) Supply chain execution systems

E) A) and C)
F) All of the above

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What is call scripting?


A) A place where customer service representatives answer customer inquiries and solve problems,usually by email,chat,or phone
B) Allows customers to use the Web to find answers to their questions or solutions to their problems
C) Gathers product details and issue resolution information that can be automatically generated into a script for the representative to read to the customer
D) A form of predictive analytics for marketing campaigns that attempts to identify target markets or people who could be convinced to buy products

E) B) and D)
F) B) and C)

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Inventory turnover is the frequency of inventory replacement.

A) True
B) False

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What is predictive dialing?


A) Automatically dials outbound calls and when someone answers,the call is forwarded to an available agent
B) Directs customers to use touch-tone phones or keywords to navigate or provide information
C) A phone switch routes inbound calls to available agents
D) All of these choices

E) A) and B)
F) A) and C)

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The customers' customer is upstream in the supply chain.

A) True
B) False

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What is procurement?


A) The purchasing of goods and services to meet the needs of the supply chain
B) Includes the processes that control the distribution,maintenance,and replacement of materials and personnel to support the supply chain
C) Includes activities that govern the flow of tangible,physical materials through the supply chain such as shipping,transport,distribution,and warehousing
D) Occurs when distorted product-demand information ripples from one partner to the next throughout the supply chain

E) B) and D)
F) C) and D)

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What guides users through marketing campaigns by performing such tasks as campaign definition,planning,scheduling,segmentation,and success analysis?


A) Cross-selling
B) Up-selling
C) Campaign management system
D) Customer service and support

E) B) and C)
F) A) and B)

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Data integration is the integration of data from multiple sources,which provides a unified view of all data.

A) True
B) False

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RFM stands for regency,frequency,and monetary.

A) True
B) False

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What takes information entered into a given system and sends it automatically to all upstream systems and processes?


A) Forward integration
B) Forward data interchange
C) Backward integration
D) Backward data interchange

E) C) and D)
F) None of the above

Correct Answer

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Materials management includes activities that govern the flow of tangible,physical materials through the supply chain such as shipping,transport,distribution,and warehousing.

A) True
B) False

Correct Answer

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What gathers product details and issue resolution information that can be automatically generated into a script for the representative to read to the customer?


A) Contact center
B) Web-based self-service
C) Call scripting system
D) Uplift modeling

E) A) and D)
F) None of the above

Correct Answer

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What takes information entered into a given system and sends it automatically to all upstream systems and processes?


A) Backward integration
B) Application integration
C) Data integration
D) Forward integration

E) B) and C)
F) A) and D)

Correct Answer

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