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What is customer relationship management (CRM) ?


A) The management of information flows between and among activities in a supply chain to maximize total supply chain effectiveness and corporate profitability
B) Integrates all departments and functions throughout an organization into a single IT system (or integrated set of IT systems) so employees can make decisions by viewing enterprise-wide information about all business operations
C) A means of managing all aspects of a customer's relationship with an organization to increase customer loyalty and retention and an organization's profitability
D) Connects the plans,methods,and tools aimed at integrating separate enterprise system

E) None of the above
F) All of the above

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What is supply chain visibility?


A) The ability to view all areas up and down the supply chain in real time
B) Uses advanced mathematical algorithms to improve the flow and efficiency of the supply chain while reducing inventory
C) Ensures supply chain cohesion by automating the different activities of the supply chain
D) Occurs when distorted product-demand information ripples from one partner to the next throughout the supply chain

E) A) and D)
F) A) and B)

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RFID supports logistics.

A) True
B) False

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CRM predicting technologies help organizations identify their customers across other applications.

A) True
B) False

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The bullwhip effect occurs when distorted product-demand information ripples from one partner to the next throughout the supply chain.

A) True
B) False

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RFID uses electronic tags and labels to identify objects wirelessly over short distances.

A) True
B) False

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What is an application integration?


A) The integration of a company's existing management information systems
B) The integration of data from multiple sources,which provides a unified view of all data
C) Sends information entered into a given system automatically to all downstream systems and processes
D) Sends information entered into a given system automatically to all upstream systems and processes

E) A) and D)
F) A) and B)

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What are several different types of software that sit between and provide connectivity for two or more software applications?


A) Enterprise systems
B) Enterprise application integration
C) Middleware
D) Enterprise application integration middleware

E) None of the above
F) A) and D)

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Uplift modeling gathers product details and issue resolution information that can be automatically generated into a script for the representative to read to the customer.

A) True
B) False

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Predictive dialing automatically dials outbound calls and forwards answered calls to an available agent.

A) True
B) False

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What modifies existing software according to the business's or user's requirements?


A) Software customization
B) Data integration
C) Elogistics
D) Eprocurement

E) C) and D)
F) B) and D)

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What is increasing the value of the sale?


A) Cross-selling
B) Up-selling
C) Campaign management system
D) Customer service and support

E) C) and D)
F) B) and C)

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What is a back order?


A) An unfilled customer order for a product that is out of stock
B) The time it takes to manufacture a product and deliver it to the retailer
C) The agreed upon time between the purchase of a product and the delivery of the product
D) The frequency of inventory replacement

E) B) and D)
F) A) and D)

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Call scripting occurs when a customer service representative's answers customer inquiries and solves problems by email and IMing.

A) True
B) False

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Uplift modeling is a form of predictive analytics for marketing campaigns that attempts to identify target markets or people who could be convinced to buy products.

A) True
B) False

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Call scripting systems gather product details and issue resolution information that can be automatically generated into a script for the representative to read to the customer.

A) True
B) False

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Which of the following is not one of the five basic components of supply chain management?


A) Plan
B) Source
C) Sale
D) Deliver

E) All of the above
F) C) and D)

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What is the bullwhip effect?


A) The ability to view all areas up and down the supply chain in real time
B) Uses advanced mathematical algorithms to improve the flow and efficiency of the supply chain while reducing inventory
C) Ensures supply chain cohesion by automating the different activities of the supply chain
D) Occurs when distorted product-demand information ripples from one partner to the next throughout the supply chain

E) A) and D)
F) B) and C)

Correct Answer

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What is RFID?


A) A process that builds-layer by layer in an additive process-a three-dimensional solid object from a digital model
B) Uses electronic tags and labels to identify objects wirelessly over short distances
C) Unmanned aircraft that can fly autonomously,or without a human
D) Focus on creating artificial intelligence devices that can move and react to sensory input

E) B) and C)
F) C) and D)

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Employee relationship management focuses on keeping suppliers satisfied by evaluating and categorizing suppliers for different projects.

A) True
B) False

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