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What links documents,allowing users to move from one to another simply by clicking on a hot spot or link?


A) Hypertext markup language
B) Web browser
C) Hypertext transport protocol
D) Universal resource locator

E) A) and D)
F) A) and C)

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Cell phone manufacturers often refer to their products as mobile devices.Which of the below would not be included in the folksonomy for a cell phone?


A) Cell
B) iPhone
C) Blackberry
D) Technology platform

E) All of the above
F) A) and B)

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A URL is a program that runs within another application such as a website.

A) True
B) False

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What occurs when steps are added to the value chain as new players find ways to add value to the business process?


A) Intermediaries
B) Disintermediation
C) Reintermediation
D) Cybermediation

E) B) and C)
F) None of the above

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A(n)_________ system consists of nonproprietary hardware and software based on publicly known standards that allows third parties to create add-on products to plug into or interoperate with the system.

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Web 2.0 is the next generation of Internet that uses a more mature,distinctive communications platform characterized by new qualities such as collaboration,sharing,and free.

A) True
B) False

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What measures the number of people a firm can communicate with all over the world?


A) Information richness
B) Information age
C) Information reach
D) Information browser

E) None of the above
F) B) and C)

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User-contributed content is a set of tools that supports the work of teams or groups by facilitating the sharing and flow of information.

A) True
B) False

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Open source and sharing are both advantages and disadvantages of Business 2.0.

A) True
B) False

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Which of the following identifies Business 2.0 communication and collaboration tools?


A) Microblogs,Tweets,RSS
B) API,RSS,tacit knowledge
C) Blogs,wikis,mashup
D) Tags,Web logs,RSS

E) None of the above
F) All of the above

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Computers connected through the __________ can send and receive information including text,graphics,voice,video,and software.

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A(n)Internet service ______________ is a company that provides access to the Internet.

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Susan teaches many individuals and business professionals how,why,and the benefits and challenges to using social media.Of the four ebusiness challenges which of the following is the most crucial challenge to consider before engaging in social media?


A) Adhering to taxation rules
B) Ensuring consumer protection
C) Identifying limited market segments
D) Managing consumer relationships

E) A) and C)
F) B) and C)

Correct Answer

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Which of the following is an ebusiness marketing technique?


A) Cookies
B) Pop-up ad
C) Banner ad
D) All of the above

E) All of the above
F) A) and C)

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What identifies a URL address and in the previous example apple.com is the domain name.URLs use domain names to identify particular websites?


A) Domain name
B) Domain name hosting
C) Applet
D) Paradigm shift

E) A) and B)
F) A) and C)

Correct Answer

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What is the ability to purchase goods and services through a wireless Internet-enabled device?


A) Ecommerce
B) Mobile business
C) Meconomics
D) Ebusiness model

E) All of the above
F) None of the above

Correct Answer

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Which of the following is a type of Web browser?


A) Microsoft Word and Excel
B) Internet Explorer and Mozilla Firefox
C) Facebook and MySpace
D) All of the above

E) A) and C)
F) B) and D)

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__________ are specific keywords or phrases incorporated into website content for means of classification or taxonomy.

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Which company is expecting to gain the majority of its returns on new investments?


A) General Motors
B) Sears Roebuck
C) Dell Computer
D) Phillips Petroleum

E) A) and B)
F) None of the above

Correct Answer

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You have just been promoted at work and you are now responsible for all marketing communication through the different Internet channels.You logon to your corporate blog and find that there are many direct paragraphs from competitor websites and product manufacturing magazines.The first issue you will need to address as you redesign the corporate blog is to ensure you are avoiding copyright violations and __________.

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