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Exam 1: Management Information Systems: Business Driven MIS

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Question 51

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A ____________ is the confirmation or validation of an event or object.

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Question 52

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The chief technology officer is responsible for ensuring the security of business systems and developing strategies and safeguards against attacks from hackers and viruses.

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Question 53

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Bread,cheese,and butter are included in the process of making a grilled cheese sandwich.

Order date,amount sold,and customer number are all forms of data.

A hair cut is an example of a ________.

Imagine you are creating a new product to sell in an up-and-coming market.Which of the below statements indicates that it would be difficult for you to enter this new market?

Cars,groceries,and clothing belong in which category?

Porter has identified three generic business strategies including focused,broad cost leadership,and switching strategy.

The goal of value chain analysis is to identify processes in which the firm can add value for the customer and create a competitive advantage for itself,with a ________ or _______________.

Cheryl Steffan is the operations manager for Nature's Bread Company,which specializes in providing natural products for health conscious individuals.Cheryl is responsible for compiling,analyzing,and evaluating daily sales numbers to determine the company's profitability and forecast production for the next day.Which of the following is an example of a piece of data Cheryl would be using to successfully perform her job?

The sales and marketing departments primarily use production data.

The chief security officer is responsible for ensuring the security of business systems and developing strategies and safeguards against attacks from hackers and viruses.

The chief knowledge officer is responsible for collecting,maintaining,and distributing company knowledge.

Business intelligence is information collected from multiple sources.Which of the following provides an example of a source that would be included in business intelligence?

Gina Brooks works for Aquarium Retail Services selling high-end salt water fish and tank supplies.Aquarium Retail Services is the current market leader in Gina's city.Gina has recently been approached by Deep Blue Incorporated with an opportunity to run its corporate nation-wide marketing and sales division.Gina decides to jump at the opportunity! Deep Blue is attempting to gain a competitive ________ by stealing its competitor's key employees.

Most companies are typically organized by departments or functional areas.Which of the following is not a common department found in a company?

Data is useful for understanding individual sales,but to gain deeper insight into a business data needs to be turned into information.Which of the following offers an example of turning data into information?

What are costs that make customers reluctant to switch to another product or service?

A variable is a business intelligence characteristic that stands for a value that cannot change over time.

How does the text recommend that a company operate if it wants to be successful in the information age?