FiltersDone

Question type

Essay

Multiple Choice

Short Answer

True False

Matching

Exam 16: Retailing and Wholesaling

Show Answer

Share

---

All types

Filters

Study FlashcardsPractice ExamLearn

Question 61

Multiple Choice

Review LaterAdd Note

Review Later

Online retail purchases by consumers can be the result of several very different approaches, including (1) paying dues to become a member of an online discount service, (2) participating in an online auction, (3) going directly to online malls, and (4) __________.

A) becoming a secret shopper
B) participating in a buying cooperative
C) using direct selling
D) using a shopping "bot" to search for a product at locations with the best price
E) becoming a member of a research group that evaluates new products

F) C) and D)
G) B) and C)

Correct Answer

verified

Show Answer

Question 62

Multiple Choice

Review LaterAdd Note

Review Later

Many retailers take a markdown as soon as sales fall to free valuable selling space and cash. This illustrates one tactic for handling the __________ of markdowns.

A) timing
B) demand
C) availability
D) bargain hunting
E) customer value

F) A) and E)
G) A) and B)

Correct Answer

verified

Show Answer

Question 63

Multiple Choice

Review LaterAdd Note

Similar to the West Edmonton Mall in Alberta, Canada, with shopping, restaurants, hotels, and a theme park, the Mall of America is a variation of

All of the following retailers provide self-service to their customers except

Briefly describe the advantages of being an independent retailer and the benefits an independent retailer can offer customers.

Another term for gross margin is

What is the retailing mix?

Stores that carry a broad product line, with limited depth, are referred to as

According to the textbook, __________ provides third-party certification and offers guidance for retailers implementing new environmentally sound practices.

Your local Safeway grocery store is most likely classified as which retail variation based on its considerable assortment (depth) of a related line of items within each line it carries?

A large assortment of each item within a product line in a store is referred to as

The National Retail Federation estimates that about __________ percent of retail sales is lost to shrinkage.

Emphasizing consistently low prices and eliminating most markdowns is referred to as

The music played in the grocery store has a slow tempo to get shoppers to stay longer and hopefully put more items in their cart. Music is part of the grocery store's

What type of contractual system describes a situation in which assistance in selecting the location, setting up the store or facility, advertising, and training personnel is provided by the parent company?

Wells Fargo is one of the best-run banks in the United States. It reaches retail customers through 9,000 stores, a worldwide network of 12,000 ATMs, and its online banking service. Which utility does Wells Fargo best provide?

Texas-based Whole Foods supermarkets target people who want to eat healthy. The stores use placards throughout, which tell shoppers about the farmers who grew and harvested the various products sold. This use of signage to provide consumer information is a part of which element of the retailing mix?

Vending machines are no longer limited by the need for cash. In Japan, South Korea, and the Philippines, consumers use mobile phones that transmit payments to vending machines wirelessly. This is an example of how vending machines can provide which type of utility?

Wholesalers that handle a limited assortment of fast-moving or perishable items that are sold for cash directly from trucks in their original packages are referred to as

Explain why direct mail and catalogs are an attractive form of retailing.