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Because of framing effects, a worker will be happy with a 5 percent raise regardless of how much of a raise her fellow employees receive.

A) True
B) False

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The fact that specific areas of the human brain deal with specific sensations and activities like hearing, speech, and breathing is referred to as brain


A) heuristics.
B) specificity.
C) modularity.
D) myopia.

E) None of the above
F) A) and B)

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A company has designed an alarm clock that "runs and hides" after going off, forcing the person to get up and find the alarm clock if he or she wants to shut off the alarm. According to behavioral economists,


A) it is unlikely to alter people's tendency to shut off the alarm and ultimately oversleep.
B) the alarm clock keeps people from hitting the snooze button and taking advantage of the availability heuristic.
C) the alarm clock serves as a precommitment device, helping the user to stick to the originally planned wake-up time.
D) overconfidence effects will discourage use of such devices.

E) B) and D)
F) B) and C)

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People's tendency to prefer the "default" option over other options is known in prospect theory as


A) the anchoring effect.
B) the mental accounting effect.
C) status quo bias.
D) confirmation bias.

E) B) and C)
F) All of the above

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In the financial crisis that precipitated the 2007-2009 recession, people systematically overestimated their prospects for financial gain. Which branch of economics would most likely have expected to predict this?


A) neoclassical economics
B) Keynesian economics
C) behavioral economics
D) classical economics

E) A) and B)
F) B) and C)

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Bucky and Satchel are offered identical jobs, each paying $80,000 per year. According to behavioral economics,


A) they should feel equally good about the job offer.
B) how each will feel about the job offer will depend on their current positions and incomes.
C) if Bucky's current income is $60,000 per year, and Satchel's is $70,000 per year, we would expect Bucky to receive twice as much additional utility from taking the job as Satchel would.
D) if the jobs will not change their income, they are more likely to switch jobs than remain with the status quo.

E) A) and B)
F) None of the above

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The process by which people isolate purchases and fail to consider all consumption options simultaneously is known as


A) framing.
B) mental accounting.
C) anchoring.
D) the endowment effect.

E) B) and C)
F) A) and B)

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Neoclassical economics and behavioral economics disagree on the following assumptions, except


A) rationality of people.
B) determinants of market prices.
C) stability of people's preferences.
D) strength of people's willpower.

E) None of the above
F) B) and D)

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Prospect theory explains the status-quo bias as a combination of loss aversion and the


A) anchoring effect.
B) mental accounting effect.
C) endowment effect.
D) confirmation bias.

E) None of the above
F) C) and D)

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Hardwired heuristics make it easy to change behavior by simply presenting people with better information.

A) True
B) False

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According to the concept of framing effects,


A) advertising power is limited because of the inability of firms to change consumers' perspectives.
B) all people will assign the same utility to a given situation, regardless of their previous status quo.
C) whether a new situation is viewed as a gain or a loss depends on one's starting position.
D) firms should never raise prices or reduce wages.

E) A) and B)
F) All of the above

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(Consider This) Kara was earning $40,000 per year. When her income rose to $60,000 per year, she enjoyed the higher level of consumption for a while, but eventually she was no more happy than when she earned $40,000 (assume prices didn't change over this time period) . Economist Richard Easterlin described this as


A) anchoring.
B) the endowment effect.
C) irrational economic behavior.
D) the hedonic treadmill.

E) C) and D)
F) B) and C)

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Behavioral economists criticize neoclassical models as being


A) messy and imprecise.
B) accurate but artificially elegant.
C) precise but inaccurate.
D) vague but accurate.

E) C) and D)
F) B) and D)

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Which of the following is the best example of a System 2 decision and action?


A) Marty learns that his usual driving route to work will have significant delays due to construction but forgets and goes that way anyway.
B) Doug eats a whole plate of nachos despite the fact it compromises his carefully planned diet.
C) Bruce "goes with his gut" when choosing between two kinds of motorcycles to purchase.
D) Chuck, who has contemplated a job change for a month and has other offers, chooses to quit when his boss makes him mad.

E) A) and C)
F) None of the above

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Neoclassical economists generally believe which of the following about human behavior?


A) While individuals attempt to make rational decisions, poor computational skills often lead to systematic errors.
B) People care a lot about fairness and are often willing to sacrifice some of their own well-being to treat others fairly.
C) When individuals make mistakes in decision making, they adjust to these errors and rarely repeat them.
D) When individuals are selfless and act for the good of others, the invisible hand guides the collective behaviors to promote the good of society.

E) B) and C)
F) C) and D)

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According to behavioral economics,


A) gains are felt more intensely than losses.
B) each successive unit of loss is equal in its marginal disutility.
C) each successive unit of loss hurts, but less than the previous unit.
D) each successive unit of loss hurts, and more than the previous unit.

E) C) and D)
F) None of the above

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Automatic payroll deductions help people to fight their time inconsistency problem with regards to saving.

A) True
B) False

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Recognition heuristics help advertisers gain customers.

A) True
B) False

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Why, according to behavioral economics, would supermarkets place gum, candy, and other small convenience items near the cash registers?


A) Those are the shelving locations that minimize costs.
B) Stores try to make frequently purchased items quicker and easier for consumers to access.
C) Smaller items tend to fall through shopping cart holes, so stores reduce that problem for consumers by having smaller items at the checkout stands.
D) Many of these are small items that people will buy on an impulse.

E) A) and D)
F) A) and C)

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The dictator game


A) reveals nothing important about economic behavior because the money used is hypothetical.
B) demonstrates that people care about fairness and will sacrifice financially for others.
C) demonstrates nothing definitive about fairness, as concerns about the other player's perceptions will influence the dictator's choices.
D) regularly results in the dictator taking all of the money for him/herself, as economic theory would predict.

E) A) and C)
F) B) and D)

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