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For a resource to provide a firm with the potential for a sustainable competitive advantage,it must have four attributes.Which of the following is not one of these attributes?


A) rare
B) valuable
C) easy for competitors to substitute
D) difficult for competitors to imitate

E) B) and C)
F) A) and B)

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Comparing your firm with all other firms in your industry assesses ________ performance.


A) excessive
B) consistent
C) relative
D) non-comparable

E) All of the above
F) B) and C)

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The internal measures should reflect business processes that have ________ impact on customer satisfaction.These include factors that affect cycle time,quality,employee skills,and productivity.


A) the least
B) variable
C) the most
D) potential

E) All of the above
F) None of the above

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An important implication of the balanced scorecard approach is that


A) managers need to recognize that satisfaction of stockholder demands is their primary job.
B) the emphasis on customer satisfaction and financial goals are only a means to that end.
C) managers should not look at their job as primarily balancing stakeholder demands.
D) gains in financial performance must come at a cost of employee satisfaction.

E) None of the above
F) B) and C)

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For an engineering services firm,________ provides inputs,the transformation process is the engineering itself,and innovative designs and practical solutions are the outputs.


A) experimentation
B) customer support
C) research and development
D) human resource management

E) A) and D)
F) All of the above

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________ are the competencies or skills that a firm employs to transform inputs into outputs.


A) Tangible resources
B) Reputational resources
C) Organizational capabilities
D) Intangible resources

E) C) and D)
F) B) and C)

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C

Which of the following is a support activity?


A) inbound logistics
B) customer service
C) technology development
D) operations

E) C) and D)
F) A) and C)

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The culture of a firm also may be a resource that provides competitive advantage.Which of these companies might be a good example of this intangible resource?


A) Google
B) Kmart
C) Wells Fargo
D) Walmart

E) All of the above
F) C) and D)

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A

The value-chain concept assumes that both primary and support activities can produce value for customers.

A) True
B) False

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Apple combines and packages proven technology in new and innovative ways.This is an example of its use of


A) tangible resources.
B) intangible resources.
C) organizational capabilities.
D) strong primary activities.

E) None of the above
F) A) and C)

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The root of the 3M innovation process is complex,hard to understand,and difficult to imitate.This is a competitive advantage based on


A) path dependency.
B) social complexity.
C) casual ambiguity.
D) availability.

E) A) and B)
F) A) and D)

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________ are typically embedded in unique routines and practices that have evolved and accumulated over time such as effective work teams.


A) Tangible resources
B) Intangible resources
C) Reputational resources
D) Organizational capabilities

E) None of the above
F) A) and B)

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Explain this statement: A primary benefit of the balanced scorecard is that it complements financial indicators with operational measures of customer satisfaction,internal processes,and the innovation and improvement activities of the organization.

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A balanced scorecard provides top managers with a fast but comprehensive view of the business.In a nutshell,it includes financial measures that reflect the results of actions already taken,but it complements these indicators with measures of customer satisfaction,internal processes,and the innovation and improvement activities of the organization (operational measures that drive future financial performance).

________ ratios reflect whether a firm is efficiently using its resources,


A) Turnover
B) Leverage
C) Liquidity.
D) Profitability

E) C) and D)
F) All of the above

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Harley-Davidson markets motorcycles,clothes,toys,and restaurants.It uses its strong ________,which is ________.


A) financial position; an intangible resource
B) brand image; an intangible resource
C) brand image; a tangible resource
D) technological resources; an intangible resource

E) A) and B)
F) A) and C)

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Which of the following groups generally is charged with creating value through the process of organizing,coordinating,and leveraging employees as well as other forms of capital such as plant,equipment,and financial capital?


A) unions
B) boards of directors
C) managers
D) stakeholders

E) A) and B)
F) A) and C)

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Which of the following examples demonstrates how successful organizations manage their primary activities?


A) Motorola has revised its compensation system to reward employees who learn a variety of skills.
B) Wal-Mart implemented a sophisticated information system that resulted in reduced inventory carrying costs and shortened customer response times.
C) National Steel improved its efficiency by reducing the number of job classifications.
D) JIT inventory systems are vital to Toyota committing to fulfill new car orders within five days.

E) C) and D)
F) A) and D)

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A firm that takes on too much long-term debt to finance operations will see an immediate impact on its indicators of ________ financial leverage.


A) short-term
B) long-term
C) relative
D) comparable

E) C) and D)
F) A) and C)

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The Germany truck and trailer manufacturer,Schmitz Cargobull,mainly serves customers who are operators of truck or trailer fleets.What sets the company apart is its expertise in telematics (the integrated application of telecommunications data) to monitor the current state of any Schmitz Cargobull-produced trailer.What type of a value-chain support activity is this?


A) service
B) technology development
C) human resource management
D) general administration

E) B) and D)
F) None of the above

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When Nordstrom,the Seattle-based department store chain,aids customers with after-sales support,it exemplifies which primary value-chain activity?


A) operations
B) outbound logistics
C) inbound logistics
D) service

E) All of the above
F) C) and D)

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